Gestão da satisfação e fidelidade do cliente : um estudo dos fatores que influenciam na satisfação e fidelidade dos clientes corporativos de telefonia celular
The competition in the telecommunications industry has grown in Brazil since the privatization, forcing companies that are active in the market to a growing commitment to quality products and services in order to survive. In this context, this work aims to understand the main factors that influence...
Saved in:
Main Author: | |
---|---|
Other Authors: | |
Format: | masterThesis |
Language: | por |
Published: |
Universidade Federal do Rio Grande do Norte
|
Subjects: | |
Online Access: | https://repositorio.ufrn.br/jspui/handle/123456789/14917 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|