ANALYSIS OF STRATEGIC POSITIONING FOR IMPLEMENTATION OF THE STRATEGIC MANAGEMENT OF COSTS: A CASE STUDY IN A COMPANY SECTOR IMPROVEMENT OF STAINLESS STEEL

The Strategic Cost Management helps managers in the process of reducing costs, while simultaneously strengthening its strategic position. From this perspective, this study aims to investigate the integration between the strategic positioning and cost management of a stainless steel processing compan...

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Principais autores: Cavalcanti, Maria Aparecida do Nascimento, Ferreira, Helem Mara Confessor, Araujo, Aneide Oliveira
Formato: Online
Idioma:por
Publicado em: Portal de Periódicos Eletrônicos da UFRN
Endereço do item:https://periodicos.ufrn.br/ambiente/article/view/3317
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