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3“... Acceptance and Use 2 (UTAUT 2), Dominant Service Logic - Co-creation, Brand Equity. Therefore, the study aims...”
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4“...The study developed a brand equity model for private higher education institutions from a consumer...”
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5“... as the place into which all my concerns, being ported as the main brand of the identity of the subject thus...”
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6“...; MARTIN, 2012), and Ludology (FRASCA, 1999; FIELD, 2001; JENKINS, 2003; JUUL, 2003; BRAND; KNIGHT, 2005...”
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7O conceito de autoria como valor: um intercâmbio entre arte e mercado na história cultural do cinema“... of the author as either an artistic representation or as a brand for cultural products promotion within...”
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8“... brand of sociability, meshing the ongoing technological revolution....”
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9“... cylinder engine, brand Branco, model BD5.0, four-stroke, 5 cv diesel, with the aforementioned fuels...”
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10“... that the actions are developed in a broad way, being replicated in all hotel units of the brand distributed...”
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11Filme publicitário e(m) dialogização: processos de refração no projeto de dizer de um gênero híbrido“... on the advertising speeches alignment to their (supra)addressees. To reach that, utterances of four major brands...”
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12por Santi, Éverton“... to understand heterogeneous individual’s perception of products and brands. This new model is named...”
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13“... participants in Educommunication and its dialogical brands, and see how the course participants relate...”
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14“..., advertising campaigns, products of the YouTubers, relation with the brands, are characteristics that mark...”
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