Assuntos: “...consumption; rap/trap; brands; periferia; qualitative research....”
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“...The present work discusses a woman and female advertising as brands' communication strategies...”
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“...This article aims to reflect on sensory marketing as a strategy for brands. By stimulating the five...”
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“... to convince the audience to consume products or services is embedded in the communication of the brands...”
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“...Brand positioning is one of the main strategies within the sphere of political and electoral...”
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“... in 1991, was broadcast by a TV, Globo. The brands, which always directed attention to men's soccer, from...”
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