Explorando as vantagens do business intelligence em micro e pequenas empresas

The objective of this work is to research and analyze the advantages of using Business Intelligence (B.I) in micro and small companies. To achieve the established goal, the work listed some specific objectives, among which, identify the main concepts about micro and small companies in light of natio...

ver descrição completa

Na minha lista:
Detalhes bibliográficos
Autor principal: Medeiros, Luiz Felipe Dias de
Outros Autores: Medeiros, Carlos Alberto Freire
Formato: bachelorThesis
Idioma:pt_BR
Publicado em: Universidade Federal do Rio Grande do Norte
Assuntos:
Endereço do item:https://repositorio.ufrn.br/handle/123456789/56388
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
id ri-123456789-56388
record_format dspace
spelling ri-123456789-563882023-12-20T13:13:18Z Explorando as vantagens do business intelligence em micro e pequenas empresas Medeiros, Luiz Felipe Dias de Medeiros, Carlos Alberto Freire https://orcid.org/0000-0002-3830-1162 http://lattes.cnpq.br/9398091583694583 Silva, Mariana Augusta de Araújo http://lattes.cnpq.br/9438039547829180 Serafini, Paula Gonçalves https://orcid.org/0000-0002-0826-353X http://lattes.cnpq.br/2610553476171705 Business Intelligence micro e pequenas empresas CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO The objective of this work is to research and analyze the advantages of using Business Intelligence (B.I) in micro and small companies. To achieve the established goal, the work listed some specific objectives, among which, identify the main concepts about micro and small companies in light of national legislation, concepts about Business Intelligence and finally, identify and analyze the current advantages of having a B.I working in an MSMEs, the work is characterized as a qualitative meta-synthesis of works published between 2018 and 2023, the research has a sample of 6 works, all in agreement with the theme finally worked on, the results show that the advantages of using a BI is not limited to the internal environment of organizations, it can be an important tool for Marketing work, negotiation with suppliers, financial control and even assists in the company's decision-making and strategic process in general, enabling significant and consistent improvements. O presente trabalho possui como objetivo, pesquisar e analisar as vantagens da utilização de um Business Intelligence (B.I) em micro e pequenas empresas. Para atingir a meta estabelecida o trabalho listou alguns objetivos específicos, dentre os quais, identificar os principais conceitos sobre micro e pequenas empresas sobre a luz da legislação nacional, conceitos sobre o Business Intelligence e por fim, identificará e analisará as vantagens atuais de ter um B.I funcionando em uma MPMEs, o trabalho caracteriza-se como metassíntese qualitativa de obras publicadas entre 2018 e 2023, a pesquisa tem com amostra 6 trabalhos, todos em concordância com o tema trabalhado por fim, os resultados mostram que as vantagens da utilização de um BI não se limita ao ambiente interno das organizações, podendo ser importante ferramenta para o trabalho de Marketing, negociação com fornecedores, controle financeiro a até auxilia no processo decisório e estratégico da empresa no geral, possibilitando melhorias significativas e consistentes. 2023-12-20T13:13:18Z 2023-12-20T13:13:18Z 2023-12-07 bachelorThesis MEDEIROS, Luiz Felipe Dias de. Explorando as vantagens do business intelligence em micro e pequenas empresas. Orientador: Carlos Alberto Freire Medeiros. 2023. 26 f. Trabalho de Conclusão de Curso (Graduação em Administração) - Departamento de Ciências Administrativas, Universidade Federal do Rio Grande do Norte, Natal, 2023. https://repositorio.ufrn.br/handle/123456789/56388 pt_BR CC0 1.0 Universal http://creativecommons.org/publicdomain/zero/1.0/ application/pdf Universidade Federal do Rio Grande do Norte Brasil UFRN Administração Departamento de Ciências Administrativas
institution Repositório Institucional
collection RI - UFRN
language pt_BR
topic Business Intelligence
micro e pequenas empresas
CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
spellingShingle Business Intelligence
micro e pequenas empresas
CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
Medeiros, Luiz Felipe Dias de
Explorando as vantagens do business intelligence em micro e pequenas empresas
description The objective of this work is to research and analyze the advantages of using Business Intelligence (B.I) in micro and small companies. To achieve the established goal, the work listed some specific objectives, among which, identify the main concepts about micro and small companies in light of national legislation, concepts about Business Intelligence and finally, identify and analyze the current advantages of having a B.I working in an MSMEs, the work is characterized as a qualitative meta-synthesis of works published between 2018 and 2023, the research has a sample of 6 works, all in agreement with the theme finally worked on, the results show that the advantages of using a BI is not limited to the internal environment of organizations, it can be an important tool for Marketing work, negotiation with suppliers, financial control and even assists in the company's decision-making and strategic process in general, enabling significant and consistent improvements.
author2 Medeiros, Carlos Alberto Freire
author_facet Medeiros, Carlos Alberto Freire
Medeiros, Luiz Felipe Dias de
format bachelorThesis
author Medeiros, Luiz Felipe Dias de
author_sort Medeiros, Luiz Felipe Dias de
title Explorando as vantagens do business intelligence em micro e pequenas empresas
title_short Explorando as vantagens do business intelligence em micro e pequenas empresas
title_full Explorando as vantagens do business intelligence em micro e pequenas empresas
title_fullStr Explorando as vantagens do business intelligence em micro e pequenas empresas
title_full_unstemmed Explorando as vantagens do business intelligence em micro e pequenas empresas
title_sort explorando as vantagens do business intelligence em micro e pequenas empresas
publisher Universidade Federal do Rio Grande do Norte
publishDate 2023
url https://repositorio.ufrn.br/handle/123456789/56388
work_keys_str_mv AT medeirosluizfelipediasde explorandoasvantagensdobusinessintelligenceemmicroepequenasempresas
_version_ 1790055979343151104