Comunicação pública da ciência: o uso do discurso constituinte e paratópico da ciência para construção do ethos discursivo no Jornal da USP
This research is a discourse analysis of the reports directed to the Public Communication of Science of the Jornal da Universidade de São Paulo (USP), from the constitutive discourse conception of science, and therefore of paratopia, for the purpose of the university's ethos of discourse con...
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| Formato: | Dissertação |
| Idioma: | pt_BR |
| Publicado em: |
Universidade Federal do Rio Grande do Norte
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| Endereço do item: | https://repositorio.ufrn.br/handle/123456789/54457 |
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| Resumo: | This research is a discourse analysis of the reports directed to the Public
Communication of Science of the Jornal da Universidade de São Paulo (USP), from
the constitutive discourse conception of science, and therefore of paratopia, for the
purpose of the university's ethos of discourse construction. The empirical object was
the Jornal da USP, with temporal corpus being the period from August to September
2021 and the online domain of the portal (https://jornal.usp.br/) as spatial corpus. The
theoretical object was the Discourse Analysis, with the theoretical line focused on
Maingueneau (2006, 2010). Throughout the study, it was found that science, as a
constituent discourse and under effect of paratopia, instigates society and promotes
sociodiscursive roles, as is the case of Public Communication of Science. It was
observed that in the process of the enunciation of the news, the scientific researches
developed at USP have the university as a legitimating Source, at the same time that
the ethos of the institution itself is constructed and reinforced by this same discourse.
The dissertation contributes to the improvement of reflections on Public
Communication of Science of Higher Education Institutions (IESs) and Scientific and
Technological Institutions (ICTs) in Brazil. It is the duty of institutions to establish
communication with the internal and external public about the research that is
developed, because these investments in public agencies start from the population,
since the knowledge acquired through science needs to return to society. However, as
a characteristic of constituent discourses, scientific language is distant from social.
Public Communication of Science, in turn, becomes a bridge with society. Therefore,
it becomes relevant to consider it as a strategic tool to strengthen the ethos of an
institution with regard to ensuring the prestige of the science produced there and,
consequently, in the power added to the institution itself. |
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