Jornalismo de e-sports transmídia: as estratégias de transmidiação na cobertura do Free Fire World Series 2019
Electronic sports, also known as e-sports, use the competitive structure of video games to promote professional tournaments and distribute million-dollar prizes. Considering that several Brazilian journalistic vehicles produce content about these competitions and use social networks to keep the e...
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| Formato: | Dissertação |
| Idioma: | pt_BR |
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Universidade Federal do Rio Grande do Norte
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| Endereço do item: | https://repositorio.ufrn.br/handle/123456789/49996 |
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| Resumo: | Electronic sports, also known as e-sports, use the competitive structure of video games to
promote professional tournaments and distribute million-dollar prizes. Considering that
several Brazilian journalistic vehicles produce content about these competitions and use social
networks to keep the esports community informed, this dissertation analyzes the coverage of
the Free Fire World Series 2019 event by Mais Esports. Starting from the analytical model
proposed by Gambarato and Tárcia (2018), and taking concepts such as transmedia journalism
(ARAÚJO, 2014; MOLONEY, 2011; RENÓ, FLORES, 2018) to the context of specialized
electronic sports journalism, the research investigated the strategies of transmediation
(FECHINE et al, 2013) used in publications carried out from 11/01/2019 to 11/30/2019; on
the vehicle's website, Twitter, Instagram and Youtube. The study concluded that the content
posted during the coverage used propagation and expansion strategies to stimulate the interest
of followers in the Free Fire world championship, taking advantage of the potential of
transmedia narratives to bring the main events of the competition to the fans. |
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