Perfil dos produtos de chocolate no mercado brasileiro: principais ingredientes e implicações para o consumidor
Objective: The objective of this work is to characterize chocolate products sold in the Brazilian market regarding their main ingredients, and the implications for the consumer. Method: This is a quantitative, exploratory and descriptive research, in which a collection was carried out about the ingr...
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| Formato: | bachelorThesis |
| Idioma: | pt_BR |
| Publicado em: |
Universidade Federal do Rio Grande do Norte
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| Endereço do item: | https://repositorio.ufrn.br/handle/123456789/48904 |
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| Resumo: | Objective: The objective of this work is to characterize chocolate products sold in the Brazilian market regarding their main ingredients, and the implications for the consumer. Method: This is a quantitative, exploratory and descriptive research, in which a collection was carried out about the ingredients present and the weight of chocolate products sold by the largest supermarket chain in the country with online and retail sales. The products were classified as intended for children or adults based on the characteristics of their packaging. Results: 240 products were analyzed. Among which, 62 were considered for children and 178 for adults. The median weight of packages was 88.5 g (adult audience) to 90 g (child audience). A greater diversity of ingredients was found in products intended for children. For both audiences, the main ingredient in the analyzed chocolates was sugar. Cocoa appeared more frequently in products intended for the adult public. Conclusion: The composition of the products identified in this analysis generates an important discussion about consumers' knowledge of the types of chocolates available on the market, and, since consumption is increasing, it highlights the importance of more research being carried out to differentiate the composition of these products. |
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