Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends
The objective of this work is to investigate how the relationship between League of Legends players, a multiplayer online game developed by Riot Games, is characterized with the consumption of aesthetic items within the game, the K/DA skins, and the symbolic value that these objects represent. for t...
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consumo consumption league of legends skins sociedade society jogos online online games valor simbólico dos objetos sign value k/da |
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consumo consumption league of legends skins sociedade society jogos online online games valor simbólico dos objetos sign value k/da Gomes, Josué Augusto Vieira Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends |
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The objective of this work is to investigate how the relationship between League of Legends players, a multiplayer online game developed by Riot Games, is characterized with the consumption of aesthetic items within the game, the K/DA skins, and the symbolic value that these objects represent. for them. With this, we seek to understand what influences the engagement and consumption of K/DA skins by players. Initially, we carried out a brief overview of the object of study and important correlations for the research. It is then developed the idea of what consumption is, its use as a social practice as an instrument of class and culture differentiation and the symbolic value of objects. Next, we explain better how the game itself is, describing some characteristics and elements present in the game, as well as the existence of skins, object of study of this research. The methodology is an exploratory research divided into two phases, the first phase being an online form with 20 questions and the second phase semi-structured interviews via Google Meet. From this, the present work concludes that, for players, K/DA skins are very important items, even more than their own performance within the game. The influence of aesthetic elements, audiovisual productions and choreography seems to explain why players admire the virtual kpop group, K/DA. In addition, we found that the skins suggest values beyond the act of purchase, symbolic representations such as differentiation, identification and exclusivity are the most cited by players. |
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Libardi, Guilherme Barbacovi |
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Libardi, Guilherme Barbacovi Gomes, Josué Augusto Vieira |
| format |
bachelorThesis |
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Gomes, Josué Augusto Vieira |
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Gomes, Josué Augusto Vieira |
| title |
Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends |
| title_short |
Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends |
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Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends |
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Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends |
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Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends |
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parece que você quer mais: consumo e valor simbólico das skins k/da em league of legends |
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Universidade Federal do Rio Grande do Norte |
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2022 |
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https://repositorio.ufrn.br/handle/123456789/48604 |
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AT gomesjosueaugustovieira parecequevocequermaisconsumoevalorsimbolicodasskinskdaemleagueoflegends AT gomesjosueaugustovieira lookslikeyouwantmoreconsumptionandsymbolicvalueofkdaskinsinleagueoflegends |
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ri-123456789-486042023-01-12T20:10:01Z Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends Looks like you want more: consumption and symbolic value of K/DA skins in League Of Legends Gomes, Josué Augusto Vieira Libardi, Guilherme Barbacovi consumo consumption league of legends skins sociedade society jogos online online games valor simbólico dos objetos sign value k/da The objective of this work is to investigate how the relationship between League of Legends players, a multiplayer online game developed by Riot Games, is characterized with the consumption of aesthetic items within the game, the K/DA skins, and the symbolic value that these objects represent. for them. With this, we seek to understand what influences the engagement and consumption of K/DA skins by players. Initially, we carried out a brief overview of the object of study and important correlations for the research. It is then developed the idea of what consumption is, its use as a social practice as an instrument of class and culture differentiation and the symbolic value of objects. Next, we explain better how the game itself is, describing some characteristics and elements present in the game, as well as the existence of skins, object of study of this research. The methodology is an exploratory research divided into two phases, the first phase being an online form with 20 questions and the second phase semi-structured interviews via Google Meet. From this, the present work concludes that, for players, K/DA skins are very important items, even more than their own performance within the game. The influence of aesthetic elements, audiovisual productions and choreography seems to explain why players admire the virtual kpop group, K/DA. In addition, we found that the skins suggest values beyond the act of purchase, symbolic representations such as differentiation, identification and exclusivity are the most cited by players. O objetivo do trabalho é investigar como se caracteriza a relação dos jogadores de League of Legends, jogo online multijogador desenvolvido pela Riot Games, com o consumo de itens estéticos dentro do jogo, as skins K/DA, e o valor simbólico que esses objetos representam para eles. Com isso, buscamos entender o que influencia o engajamento e o consumo das skins K/DA por parte dos jogadores. Inicialmente, realizamos um breve panorama sobre o objeto de estudo e correlações importantes para a pesquisa. É, então, desenvolvida a ideia do que é consumo, seu uso como prática social enquanto instrumento de diferenciação de classes e culturas e o valor simbólico dos objetos. Seguindo, explicamos melhor como é o jogo em si, descrevendo algumas características e elementos presentes no jogo, assim como a existência das skins, objeto de estudo desta pesquisa. A metodologia é uma pesquisa exploratória dividida em duas fases, sendo a primeira fase um formulário online com 20 questões objetivas e discursivas e a segunda fase entrevistas semiestruturadas via Google Meet. A partir disso, o presente trabalho conclui que, para os jogadores, as skins K/DA são itens muito importantes, até mais que sua própria performance dentro do jogo. A influência de elementos estéticos, produções audiovisuais e coreografias parece explicar por que os jogadores admiram o grupo virtual de kpop, o K/DA. Além disso, constatamos que as skins sugerem valores para além do ato da compra, representações simbólicas como diferenciação, identificação e exclusividade são as mais citadas pelos jogadores. 2022-07-20T15:16:23Z 2022-07-20T15:16:23Z 2022-07-14 bachelorThesis GOMES, Josué Augusto Vieira. Parece que você quer mais: consumo e valor simbólico das skins K/DA em League Of Legends. 2022. 64f. Trabalho de Conclusão de Curso (Graduação em Comunicação Social - Publicidade e Propaganda), Departamento de Comunicação, Universidade Federal do Rio Grande do Norte, Natal, 2022. https://repositorio.ufrn.br/handle/123456789/48604 pt_BR Attribution-NonCommercial-NoDerivs 3.0 Brazil http://creativecommons.org/licenses/by-nc-nd/3.0/br/ application/pdf Universidade Federal do Rio Grande do Norte Brasil UFRN Comunicação Social - Publicidade e Propaganda Departamento de Comunicação |