O design como ferramenta de mudança social utilizando abordagem centrada no usuário: desenvolvimento de um site para adoção de animais
The main objective of this thesis is to accomplish the initials phases of website development for animals adoption. For such, techniques were used to obtain quantitative and qualitative data, which justify the necessities of the project and guide its development. The chosen methodology for the pr...
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| Formato: | bachelorThesis |
| Idioma: | pt_BR |
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Universidade Federal do Rio Grande do Norte
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| Endereço do item: | https://repositorio.ufrn.br/handle/123456789/47086 |
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| Resumo: | The main objective of this thesis is to accomplish the initials phases of website
development for animals adoption. For such, techniques were used to obtain
quantitative and qualitative data, which justify the necessities of the project and guide
its development. The chosen methodology for the project is user-based, alongside
the five planes methodology developed by the user experience researcher, Garrett.
Keeping in mind the shocking situation of the stray animals of Rio Grande do Norte
(Brazilian state), I tried to find my place as a designer to aid in the control of the
situation. The state of Rio Grande do Norte has various NGOs (non-governmental
organization), shelters and institutions for animal protection, and the majority of them
survives on donations made by common citizens. A potential solution to better aid
these shelters and, mainly, the animals and the people who are willing to help them,
is the development of an appliance that allows, in an effective and optimized way, the
advertising of adoption-ready animals and financial donations. Thereby, research
about human-computer interaction and informational ergonomy was made. The two
first steps out of the five planes Garrett methodology were made. The strategy plane,
counted with a general population of Rio Grande do Norte survey, that resulted in
2.401 (two thousand four hundred and one) answers, an interview with the president
of Abrigo Mossoró, a regulated animal protection institution that has operated since
2014. Research and analysis of nationals (Brasil) websites for animal adoption and a
focus group with users. The scope plane begins the materialization of the project,
with data from the strategic plane, it was possible to develop a list of functional
specifications and required elements for the website. For the structural plane,
personas and a user scenario were developed to guide the mapsite and userflow. In
the skeleton plane the wireframes were made, and those were analyzed in a
cooperative evaluation with users. The last plane, the surface, all the visual identity
and final screens of the project were completed. |
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