Filme publicitário e(m) dialogização: processos de refração no projeto de dizer de um gênero híbrido
This research questions the discursive sphere responsible for creating and publishing the utterances which arouse the market‟s consumption. Its chief goal is to comprehend the current configuration of the utterance project about the advertising films genre, specifically taking into account materi...
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Format: | doctoralThesis |
Sprache: | pt_BR |
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Brasil
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Online Zugang: | https://repositorio.ufrn.br/jspui/handle/123456789/28875 |
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