Influenciadoras digitais de moda e beleza no Instagram: estratégias comunicacionais, institucionalidades e consumo midiatizado do público feminino

This thesis proposes to understand the increasing number of digital influencers fashion and beauty and their institutionalization from communicational strategies adopted in the Instagram application to influence consumption in the female universe through a case study of five selected profiles (@c...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Fonsêca, Mayara de Sousa Guimarães
Weitere Verfasser: Lacerda, Juciano de Sousa
Format: doctoralThesis
Sprache:pt_BR
Veröffentlicht: Brasil
Schlagworte:
Online Zugang:https://repositorio.ufrn.br/jspui/handle/123456789/28488
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