Estratégia de operações no varejo: um estudo sobre perfilar mercado, produto e operações no setor de supermercados

The objective of this Thesis is to investigate the strategic alignment between market end operations in the retail supermarket sector applying the concept product profiling by Hill (1993). To the developing was utilized a methodology of the cases study had were a evolvement if the action research in...

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主要作者: Lima, Juaceli Araújo de
其他作者: Ramos, Rubens Eugênio Barreto
格式: Dissertação
語言:por
出版: Universidade Federal do Rio Grande do Norte
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在線閱讀:https://repositorio.ufrn.br/jspui/handle/123456789/15047
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