Gestão de satisfação e fidelidade do cliente na hotelaria :um estudo sobre os fatores que influenciam a satisfação e a fidelidade do turista internacional no Brasil

The objective of this thesis was studying the factors which contribute to customer s satisfaction and loyalty, focusing the Norwegian model of satisfaction and loyalty of the consumer, applied in the sector of hotel services in Natal/RN, Brazil. The theoretical research was led through the concepts...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: González, Mario Orestes Aguirre
Awduron Eraill: Ramos, Rubens Eugênio Barreto
Fformat: Dissertação
Iaith:por
Cyhoeddwyd: Universidade Federal do Rio Grande do Norte
Pynciau:
Mynediad Ar-lein:https://repositorio.ufrn.br/jspui/handle/123456789/14986
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!