Content marketing and Copywriting as a competitiveness startegy on Instagram and Institucional Website: the CCT case
The main objective of this article is to understand how content marketing and copywriting can foment the competitiveness of Colégio Camilo Toscano, through Instagram platforms and the institutional website. To achieve this objective, we sought to identify and characterize the content used as marketi...
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| Principais autores: | , , , |
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| Formato: | Online |
| Idioma: | por |
| Publicado em: |
Colegiado do Curso de Administração - CERES/UFRN
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| Endereço do item: | https://periodicos.ufrn.br/revenspesextgestao/article/view/30465 |
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