RIBEIRA BAR
The case deals with the Ribeira Bar, which is characterized as a medium-sized bar, located in the traditional and oldest neighborhood Christmas Ribeira. Due to its location, its audience is different, with rustic decor provides a cozy and relaxed environment to its customers. With the reading has so...
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Max Leandro de Araújo Brito
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oai:periodicos.ufrn.br:article-225872020-09-15T22:10:21Z RIBEIRA BAR RIBEIRA BAR Ferreira, Adriane de Morais Brito, Max Leandro de Araújo Marketing. Bar. Atração de clientes. Marketing. Bar Attracting customers. The case deals with the Ribeira Bar, which is characterized as a medium-sized bar, located in the traditional and oldest neighborhood Christmas Ribeira. Due to its location, its audience is different, with rustic decor provides a cozy and relaxed environment to its customers. With the reading has some thoughts, such as the definition of business focus, increased income disclosure forms, attracting potential customers. O caso trata do Ribeira Bar, que é caracterizando como um bar de médio porte, localizado no tradicional e mais antigo bairro de Natal a Ribeira. Devido à sua localização, seu público é diferenciado, com decoração rústica propicia um aconchegante e descontraído ambiente aos seus clientes. Com a leitura tem-se algumas reflexões, tais como definição do foco do negócio, aumento do rendimento, formas de divulgação, atração de clientes potenciais. Max Leandro de Araújo Brito 2014-04-01 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://periodicos.ufrn.br/casoseconsultoria/article/view/22587 Revista de Casos e Consultoria; v. 5 n. 2 (2014); e523 2237-7417 por https://periodicos.ufrn.br/casoseconsultoria/article/view/22587/13200 |
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Periódicos UFRN |
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Portal de Pediódicos Eletrônicos da UFRN |
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por |
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Online |
author |
Ferreira, Adriane de Morais Brito, Max Leandro de Araújo |
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Ferreira, Adriane de Morais Brito, Max Leandro de Araújo RIBEIRA BAR |
author_facet |
Ferreira, Adriane de Morais Brito, Max Leandro de Araújo |
author_sort |
Ferreira, Adriane de Morais |
title |
RIBEIRA BAR |
title_short |
RIBEIRA BAR |
title_full |
RIBEIRA BAR |
title_fullStr |
RIBEIRA BAR |
title_full_unstemmed |
RIBEIRA BAR |
title_sort |
ribeira bar |
description |
The case deals with the Ribeira Bar, which is characterized as a medium-sized bar, located in the traditional and oldest neighborhood Christmas Ribeira. Due to its location, its audience is different, with rustic decor provides a cozy and relaxed environment to its customers. With the reading has some thoughts, such as the definition of business focus, increased income disclosure forms, attracting potential customers. |
publisher |
Max Leandro de Araújo Brito |
publishDate |
2014 |
url |
https://periodicos.ufrn.br/casoseconsultoria/article/view/22587 |
work_keys_str_mv |
AT ferreiraadrianedemorais ribeirabar AT britomaxleandrodearaujo ribeirabar |
_version_ |
1766683688516452352 |