CAMERON ENTERPRISE
The case deals with the enterprise Cameron Enterprise, highlighting issues around the purchase of new land that is very important for the company to continue with its good performance in the market and stay renewed and strengthened, thus gaining more power against competitors. Reading fosters reflec...
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Max Leandro de Araújo Brito
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oai:periodicos.ufrn.br:article-225832020-09-15T21:51:31Z CAMERON ENTERPRISE CAMERON ENTERPRISE Silva, Ana Patrícia de Oliveira Brito, Max Leandro de Araújo Negociação. Marketing. Construção. Negotiation. Marketing. Construction. The case deals with the enterprise Cameron Enterprise, highlighting issues around the purchase of new land that is very important for the company to continue with its good performance in the market and stay renewed and strengthened, thus gaining more power against competitors. Reading fosters reflection on negotiation strategy. O caso trata do empreendimento Cameron Enterprise, destacando problemas em torno da compra de novos terrenos que é algo muito importante para que a empresa continue com a sua boa atuação no mercado e se mantenha fortalecida e renovada, ganhando assim mais força perante os concorrentes. A leitura favorece a reflexão sobre estratégia de negociação. Max Leandro de Araújo Brito 2014-02-01 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://periodicos.ufrn.br/casoseconsultoria/article/view/22583 Revista de Casos e Consultoria; v. 5 n. 1 (2014); e513 2237-7417 por https://periodicos.ufrn.br/casoseconsultoria/article/view/22583/13193 Copyright (c) 2014 Ana Patrícia de Oliveira Silva, Max Leandro de Araújo Brito |
| institution |
Periódicos UFRN |
| collection |
Portal de Pediódicos Eletrônicos da UFRN |
| language |
por |
| format |
Online |
| author |
Silva, Ana Patrícia de Oliveira Brito, Max Leandro de Araújo |
| spellingShingle |
Silva, Ana Patrícia de Oliveira Brito, Max Leandro de Araújo CAMERON ENTERPRISE |
| author_facet |
Silva, Ana Patrícia de Oliveira Brito, Max Leandro de Araújo |
| author_sort |
Silva, Ana Patrícia de Oliveira |
| title |
CAMERON ENTERPRISE |
| title_short |
CAMERON ENTERPRISE |
| title_full |
CAMERON ENTERPRISE |
| title_fullStr |
CAMERON ENTERPRISE |
| title_full_unstemmed |
CAMERON ENTERPRISE |
| title_sort |
cameron enterprise |
| description |
The case deals with the enterprise Cameron Enterprise, highlighting issues around the purchase of new land that is very important for the company to continue with its good performance in the market and stay renewed and strengthened, thus gaining more power against competitors. Reading fosters reflection on negotiation strategy. |
| publisher |
Max Leandro de Araújo Brito |
| publishDate |
2014 |
| url |
https://periodicos.ufrn.br/casoseconsultoria/article/view/22583 |
| work_keys_str_mv |
AT silvaanapatriciadeoliveira cameronenterprise AT britomaxleandrodearaujo cameronenterprise |
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