Influence of decision maker characteristics on representativeness heuristics bias
Purpose: This research aims to verify the influence of demographic characteristics in the presence of the representativity heuristic and its bias in decision making. Methodology: This is a deductive, quantitative and descriptive survey. The sample consists of 93 students of accounting sciences from...
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Principais autores: | Massa Fernandes, Adriano, Schnorrenberger, Darci, Rengel, Rodrigo |
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Formato: | Online |
Idioma: | por |
Publicado em: |
Portal de Periódicos Eletrônicos da UFRN
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Endereço do item: | https://periodicos.ufrn.br/ambiente/article/view/19180 |
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